MAC Global Promotions Expands with MAC Growth Partners
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Huntsville Business Journal
Melissa Chavez, founder of MAC Global Promotions®, marked her company’s five-year anniversary with a major expansion… launching MAC Growth Partners™ and introducing the Build to Scale™ program to her business ecosystem.
The announcement, covered by the Huntsville Business Journal, highlights a pivotal moment not only for Chavez’s company, but for the broader rollout of Build to Scale™ by BAILOR.
As noted in the original coverage:“Build to Scale – a structured business growth program designed for small businesses to simplify operations, get clear on strategy, and scale using the Bailor Method framework. Built on a proven system for scaling businesses and the people leading them.”
For Melissa Chavez, this moment represents more than expansion… it’s a full-circle evolution. She first engaged with BAILOR in the early stages of her business with a pro bono session through The Catalyst Center for Business & Entrepreneurship. Today, she leads a growing company with a warehouse, major corporate clients, and a new strategic arm designed to help other businesses scale.
She is now one of the founding BAILOR Certified™ Coaches… bringing a marketing and growth lens to the Build to Scale™ program.
“Melissa Chavez came to me years ago for a pro bono session when her business was just an idea. Today she has a warehouse, major corporate clients, and a completely different level of impact. She is not ‘just swag’—she’s CMO-minded… she’s the one who makes your presence known.”
Her work sits at the intersection of brand visibility, strategy, and execution… helping business owners move beyond scattered marketing efforts into structured, scalable growth.
Through Build to Scale™, Melissa Chavez now supports small business owners in building the same foundation she had to figure out the hard way… combining real-world experience with a proven framework. Her perspective is grounded in what many business owners face early on.
“It is a lonely world being a business owner… you’re so busy being busy that you lose sight of the structure… the structure that I so needed… and the confidence to know that I’m on the right path.” said Melissa Chavez.
That combination… lived experience plus structured methodology… is exactly what defines the founding class of BAILOR Certified™ Coaches.
Melissa Chavez’s launch of Build to Scale™ through MAC Growth Partners™ is one of the first public activations of the program… and an early signal of what scalable coaching under the BAILOR Method™ looks like in-market.
About MAC Global Promotions®
MAC Global Promotions is a full-service promotional marketing company helping businesses elevate brand visibility through strategic merchandise, apparel, and experiential marketing. Under the leadership of Melissa Chavez, the company has grown from a startup concept into a scaled operation serving corporate clients and organizations nationwide. Website: MAC Global Promotions®
About MAC Growth Partners™
MAC Growth Partners is the strategic growth arm of MAC Global Promotions, created to support business owners beyond brand visibility… into structure, strategy, and scalable growth. Through initiatives like Build to Scale™, the company expands its impact from marketing execution into business transformation. Website: MAC Growth Partners™
About BAILOR
BAILOR GROUP is a strategic advisory firm that helps business owners build the structure required for sustainable growth. Through the BAILOR Method™, the firm provides a proven framework for strengthening leadership, optimizing operations, and making the decisions required to scale… now delivered at scale through the Build to Scale™ coaching program and BAILOR Certified™ Coach network. Website: BAILOR